The Mental Elf

We can help with your social media and dissemination strategy

Target audience

Every research project has a primary audience. Patients and carers, clinicians and practitioners, or policymakers and commissioners. We identify who you need to reach before we decide how.

Key messaging

The same research means something different to a psychologist, a policymaker or someone with lived experience. We craft a distinct message for each audience so your findings land with the people who can act on them.

Learning ladder

Not everyone is ready for the same content at the same time. We map a journey from first awareness to action, matching the right format to the right rung for each audience.

Build the learning ladder for your research